Friday, March 13, 2009

It’s An Aroma Like Roma

If At First You Don’t Succeed, Fry, Fry Again

Scientists say we love the smell of chips because they include a mixture of aromas - including butterscotch, onion and ironing boards. Researcher Dr Graham Clayton said: "The chip doesn't smell of just chips. The aroma is much more complex and probably explains why chips are everyone's favourite."

FOOTNOTE: A block off the old chip.

12 comments:

Daryl said...

ironing boards? this guy has been sniffing ironing boards?

skywind said...

Oh, see that you say, I was more puzzled. :)
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ArtistUnplugged said...

Was this study funded by our stimulus package...or is that in the next package....who really cares!

® ♫ The Brit ♪ ® said...

Wow! This is surreal!
I'm off to eat an ironing board! :)

Reasons said...

Oh David, you are the subject of strange research today as well! Actually, I do like the smell of ironing boards come to think of it...

Jinksy said...

Does somebody IRON the crinkle cut chips, to get the right aroma?!

BioniKat said...

Butterscotch and onions I can understand. But anyone who thinks that the smell of an ironing board is attractive obviously hasn't spent much time using one!

Muthering Heights said...

Ironing boards?? That's a new one!

Besides...who LOVES the smell of an ironing board?

Janet said...

So are we talking about English chips (hot fried potatoes) or American chips (what the English call crisps)?

Not that it matters. I've never noticed butterscotch or ironing boards in either of those things.

Pinkerbell said...

What a bizarre conclusion, why would the smell of an ironing board make people want to eat chips (fries)? I avoid ironing like the plague, I actually don't do it. It's most liberating. I just hang things up straight when they are drying and my husband very obligingly wears waistcoats to work.

Eve said...

If they say so. They just smell of grease to me. Definitely not my favorite! But they are warm and familiar, so I would think they would be a popular comfort food.

Shrinky said...

Yup, it's the ironing board that does it for me every time.